Eothen Alapatt, aka Egon, was Stones Throw Records’ general manager from 2000 until 2011. Alongside art director Jeff Jank and producer Madlib, he came on board when founder Peanut Butter Wolf moved the label from San Francisco to Los Angeles. During his tenure at Stones Throw, he oversaw the label’s transformation from a boutique hip-hop imprint to a globally-renowned bastion of good music; from 2001 until 2010 he produced, A&Red or managed the majority of Stones Throw’s albums – including Madlib and DOOM’s Madvillainy, J.Dilla’s Donuts and Aloe Blacc’s Good Things.
The success of Egon’s first Stones Throw anthology, 2001’s The Funky 16 Corners, inspired him to found his own label, Now-Again. Now-Again’s original mission was to focus on similar reissues of regional American funk and soul. Funk bands such as the L.A. Carnival, Ebony Rhythm Band, Kashmere Stage Band and Amnesty have seen their music released on the label. But, in recent years, Egon has taken Now-Again on a journey across the world, tracking down artists, brokering licenses and issuing anthologies of what he terms “psych-funk” from countries as varied as India (Atomic Forest) Indonesia (Those Shocking Shaking Days), Zambia (Rikki Ililonga and Musi-O-Tunya, WITCH, etc.) and Iran (Kourosh Yaghmaei).
Egon has also taken more to new artist development and signings on Now-Again, with bands such as Seu Jorge and Almaz, Malcolm Catto’s Heliocentrics, the Whitefield Brothers, Karl Hector and The Malcouns, Chop and Dimlite. Now-Again also represents catalogs that range from Nigerian fuzz-funk to Swedish hard rock to Brasilian psychedelia to the jazz, funk, soul and disco that Now-Again is known for. Drawing from these resources of clearable samples , Now-Again also releases limited edition “library” releases of music by the likes of Oh No, Maker and Cook Classics made specifically for television and film use.
Egon is the creative director of the J. Dilla Estate, is partners with Madlib in Madlib Invazion, a production company and label known for issuing the Freddie Gibbs Piñata album and Madlib Medicine Show series, and partners with Johan Kugelberg in Sinecure Books, an independent publishing house dedicated to producing books and records of 20th/21st Century popular art, music, and photography. He is a published writer, and writes most of the liner notes for Now-Again’s releases. He most recently published a column, Funk Archaeology, for NPR and Red Bull Music Academy.
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Egon by Mr. Mass (1): Here